Having grown up in the Philippines and moved to Southern California as a child, Rhuigi Villaseńor had no formal training in fashion design. Although he lacked this aspect, the fashion-designing icon learned his skills from his mother, who was a tailor. This experience led him to understand the concepts of garments and construction, along with learning how to build each piece and tell stories within each piece.
Rhuigi Villaseńor founded the fashion label Rhude in 2015. The label can be defined as a Los Angeles-based design venture that balances luxury techniques with high-end streetwear elements. The label often reflects modern American iconography with nostalgic references. By recreating wardrobe classics with a modern twist, Rhude sits somewhere between high-end contemporary menswear and streetwear on the fashion label scale. Rhude consistently incorporates premium textiles within significant ready-to-wear collections. The label represents a visual commentary on the Los Angeles aesthetic and culture while simultaneously paralleling Villaseńor’s personal journey.
With that being said, the Americana-inspired label introduces its latest collection: Fall/Winter 2022. The label introduces fall-appropriate colors presented on signature silhouettes such as the brand’s iconic Quarter Zips and Sweatpants, along with Track Jackets and Track Pants. Additionally, an array of ready-to-wear apparel is treated with graphic imagery that takes on nostalgic Americana references at the same time. Fitting for the upcoming cooler months, this new collection is the perfect addition to any apparel rotation.
Constructed from a premium blend of polyester and cotton, the Rhude Intl. Hat spotlights embroidered ‘Rhude Racing’ patchwork at the face, while the embroidered stripe graphics on the face make an additional statement. Woven eyelets are seen at the crown for breathability, while the brim features a contrasting hue underneath. The adjustable strapback closure at the rear secures the fit. The Rhude Color Blocked Track Pant is another must-have from Rhude’s Fall/Winter 2022 collection. The silhouette features a construction that is made of rayon, nylon, and spandex for comfort. The silhouette itself is made for a mid-rise fit. Along the front and rear is a color-blocked treatment that offers optimal dimension. Rhude’s signature extended drawcords can be seen at the waistband, while the side zipped pockets and stamped branding at the rear round out the remainder of the silhouette.
For an everyday look, the Rhude Chateau Tee elevates the everyday graphic tee. The design features a cotton construction that offers a breathable and comfortable experience. A ribbed neckline is also placed, while at the chest is Rhude’s signature screen-printed branding. Paired with this branding are unique bird-inspired graphics and additional typography.
Rhude’s Fall/Winter 2022 collection is available now at all retail locations + online. Click here to explore this new must-have delivery.